On average, it costs seven times as much to acquire a new customer as it does to sell to an existing one. By that measurement your customer list is certainly a valuable asset, but is it a trade secret? The definitive answer is – maybe. Find out what does and doesn’t... 
Summer is coming up so now is a good time to start thinking about getting some free summer help for your business. That’s right – FREE! No matter what type of business you have, you can create an unpaid internship program. Unpaid internships can be a great benefit to... 
Do you make sure you understand what you’re signing before you sign it? Have you ever signed an agreement only to discover, after it was too late, that it didn’t say what you thought it did? In this week’s two-minute tip, Tisha discusses the common problem of... 
If you’re having a dispute with someone and communicating with them via text message, can those texts be used as evidence in a court of law? The answer is yes. . . and no. Text messages aren’t automatically admissible in court. Steps must be taken to properly preserve... 
Yelp is probably the most popular customer-review website in the U.S., which can be a great tool for consumers when shopping around, comparing products or services, or just general research on a company. Yelp reviews carry economic might: A Harvard Business School... 
Does your marketing fully disclose your terms and conditions? Are you getting your customer’s consent to Internet transactions? Are you fully disclosing your refund policies? Are you sure? If not, you could end up being in violation of ROSCA too. In this week’s... Page 10 of 15« First«...89101112...»Last » 