What Dining Aldesco Means For Your Business

What Dining Aldesco Means For Your Business

Now Getting a Bite Eat Means Getting a Byte to Eat Once upon a time taking your lunch break on a work day meant getting together with some friends or coworkers. You would go to a nearby restaurant and chat over a meal away from the office. If you didn’t feel like...
What’s More Important: The Product or the Package?

What’s More Important: The Product or the Package?

In Some Cases the Box is More Valuable Than What’s Inside It.   A staple of Valentine’s Day is a heart-shaped box of chocolates complete with a red ribbon. Your Valentine feels special when untying the ribbon, lifting the lid, and inhaling the aroma of...
PB and J with a Side of Tax Deductions

PB and J with a Side of Tax Deductions

What Tax Deductions Have to do with Your PB and J?   I’ve just returned from out of town and my refrigerator looks “empty.” It’s got a door full of condiments and a random assortment of possibly (probably) expired salad dressings that I...
What’s Your New Year’s Good Luck Tradition?

What’s Your New Year’s Good Luck Tradition?

We have our traditions of starting off the New Year with eating lucky foods. At midnight, we follow the Mexican/Spanish tradition of eating 12 grapes, one for each month of the New Year. During the New Year’s holiday, we also have Japanese nishime (stew of...
Are You Purchasing an Asset or an Overpriced Snack?

Are You Purchasing an Asset or an Overpriced Snack?

The Right Trademark Is Worth More Than a $5000 Twinkie One of the most interesting stories of the past couple months is the way the public reacted to Hostess entering into bankruptcy. Once it was announced that Hostess would be closing its doors people began...
Why Your Lawyer is the Mikey of Legal Apps

Why Your Lawyer is the Mikey of Legal Apps

I’m Proud to Have My Peers Call Me Mikey You remember Mikey eating Life cereal, right? In this iconic 1970’s commercial (the one of the longest continuously running commercial campaigns of over 12 years), three brothers are eating breakfast. The older two...

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